North Richmond Today

Associate Vice President for Intercollegiate Athletics, Peggy Davis, is pleased to announce the promotion of Cassandra S. Price, who will serve as the Associate Athletic Director for Sports Communications and Marketing.

 

Cassandra Price has been instrumental in the overall growth of VSU Athletic Department from a marketing and visibility standpoint since taking over in 2015. She substantially increased the VSU athletics social media following by flooding every timeline with impressive graphics, press releases and highlight/hype videos all while keeping statistics for every sport. She was also responsible for taking headshots, team photos and actions shots while also creating video content as well. Price also spearheaded the VSU athletic website redesign back in 2015 and continuously works diligently to enhance the website in every way. In recent years, Price has shifted her focus to acquiring sponsorships and branding for Virginia State Athletics while also assisting in the creation of graphics as well as press releases.

 

Prior to being named Associate Athletic Director, Price served the VSU Athletics department for six years holding several titles while upholding the Trojan Pride among VSU's internal and external audiences.

 

Immediately after graduating in May 2013, Price became the Assistant Sports Information Director. In August 2013, she became head coach for the world renowned VSU Woo Woo Cheerleaders. After committing her time to cheering as a Woo Woo during undergrad at VSU in 2010-2012, Cassandra was pleased to take on the position.

Original source can be found here